Tuesday, December 31, 2019

Goodnight Desdemona (Good Morning Juliet) Free Essay Example, 2750 words

But the play Goodnight Desdemona (Good morning Juliet) does a good job in advocating the feminist approach which complies with the staunch belief of Marx regarding women’s liberation. The three feminist heroines of the play are the symbols of feminism which represent this theory. Anne-Marie McDonald has shown in her play women having switched gender roles, females having strong characters and having complete independence from men. While the Shakespearean tragedies portrayed the women who were generally victims to the men’s actions, the present play successfully enables female characters to take roles which were considered masculine. During the play, Juliet takes a dominating role and tries to seduce Constance. She no longer cries in the love for Romeo and uses the lines of Romeo, â€Å"But soft! What light through yonder window breaks? It is the east and Constance the Sun! † to win the heart of Constance. She gets weary of her husband on her wedding night and says â€Å"love’s first keen edge grows dull with use and craves another grinding† and is in search for a new love during the feast of her wedding night. We will write a custom essay sample on Goodnight Desdemona (Good Morning Juliet) or any topic specifically for you Only $17.96 $11.86/pageorder now After meeting Constance she mistakes her for a boy and says â€Å"Hail, Roman Cupid that hath heard my cries, and sent Greek Eros to benight mine eyes! †. Juliet is shown to be determined to win Constance’s heart. Given her character in the Shakespearean play, being very innocently mature and sensitive, she would have killed herself on Constance’s rejection but she did not. Although the classic Juliet had been young, the love she had for Romeo was pure and true and she in the end had killed herself. Her character as we can see has taken a sweeping turn and her boldness is commendable. She no longer assumes the role of the depressed Juliet who kills herself. This is how a woman is portrayed to have strength. The other heroin, Desdemona is also portrayed as a brave and strong woman. Lady Constance comments on Desdemona by saying â€Å"Desdemona, I thought you were different; I thought you were my friend. I worshipped you. But you are just like Othello-gullible and violent. † Desdemona participates in the war and returns with holding a bloody hea d of a man saying â€Å"Behold what I have plucked off the beach! † She reflects traits of masculinity within her and also attempts to kill Constance herself, without anyone’s help. She was frequently seen to be involved in sword fighting which is often associated with being masculine. At one instance she also expresses that â€Å"My sole regret—that heaven had not made me such a man. † The original classic Desdemona has been altered by McDonald who could serve to Constance as a role model who is in the process of rediscovering herself and rediscovering her courage, following the setbacks she received that Constance’s love interest Claude Night announced his engagement and also took up a coveted post at the Oxford University.

Sunday, December 22, 2019

College Education Should Not Be Free - 879 Words

I argue that college education should not be free. While the cost of entering college for further study is really huge, many argue that college education should be free to prove everyone a chance to get a bright future especially for the poor, and some also wonder that going to college means going to success, they blame their failures to lacing of college educations . I disagree with these ideas and I insist college education should not be free because in the end, someone will pay salaries of professors, books, maintenance of campuses, whoever the one is, these costs can not be avoid. In addition, making college free would decrease the number of workers who do labor jobs and the number of people who tend to be occupied in mental works will increase, which might make these kinds of job more competitive. It is not feasible to make college education really free. Nothing in life is free. If people are not going to pay their college tuitions, then there must be someone else will be forced to. Colleges need money to hire qualified professors to give lectures, buy books for students, hire workers to build buildings. Every single thing needs money, if students who are going to study in college don’t pay their tuitions, it might be government, to afford these costs. Where dose government get money from? Taxpayers. It means if students don’t pay their college tuitions, then taxpayers are going to pay for them. I think it is unfair and even cruel. For those students who pay theirShow MoreRelatedShould College Education Be Free?1266 Words   |  6 PagesThe Proposal: Should College Education be Free There are people who are in our nation right now that can t afford to go to college and gain the education they need to succeed. People have a deep conviction about this controversy. This issue has lead to the debate should the first two years of a college education be free. If college was free for the student the yes, it comes to the taxpayers to come up with the money. There should be rules and regulations in place and should be maintained byRead MoreCollege Education Should Be Free933 Words   |  4 Pageshave to attend a higher education school. In most cities, there are institutes that can get a person to accommodate a degree. These institutes are community college and technology centers. These institutes offer degrees for less money, which makes it affordable for anybody to attend who wants to. Recently, Obama stated that he is trying to make community college free for a student s to have the option to get a college education (Paquette). College education should be free fo r anybody who wants toRead MoreCollege Education : Should Be Free1749 Words   |  7 PagesA College Education: Should be free In the United States of America, College education should be universal and free for all students. According to the department of education, the statics show that at least $60,000 graduate college student will be in debt after coming out of college, and if these college graduate attended an Ivy League even more will increase up to up ward of $100,000 in more debt even before these students get their first job. For these young college graduates,Read MoreShould Free State College Education?1491 Words   |  6 Pagesconcerning the possibility of free state college tuition. Since Barack Obama first mentioned the idea in 2015, conflicts of interest have arisen surrounding the debate. Many people think that free state college education would enable more Americans to receive and then use an education at a higher level than in years past. Other argue that there will be many disadvantages to free state college education that would far outweigh the benefits. Providing free state college education to all American citizensRead MoreCollege Education Should Be Free For All1787 Words   |  8 PagesAbner Gelin Brittany Roberts ENC1102 05 November 2015 College education should be free for all in America Education is the engine that drives a society. There was a time when a high school diploma was enough to secure a well-paying job. These days are all gone as more and more employers require a post-secondary education to even be considered for a basic employment. Competition for employment use to be limited to the local market, but with the advance of technology, American workers have to competeRead MoreCommunity College Education Should Not Be Tuition Free998 Words   |  4 PagesCommunity College Education Should Not Be Tuition Free Every year, millions of students graduate from high school and consider studying in community college. The main reason for them to choose community colleges over four-year universities is the affordable tuition, or they have undecided majors for their careers. Unfortunately, an academic article published in 2014 â€Å"How to Help College Students Graduate,† Kirp demonstrated, â€Å"American students are enrolling college in record numbers, but they areRead MoreShould College Free For Those Individuals Seeking A College Education?1526 Words   |  7 Pagesmillion people. One solution that has been proposed is to make college free for those individuals seeking a college education and to forgive existing student debt. Burrnie sanders, a current polition, said â€Å"We live in a highly competitive global economy. If our economy is to be strong, we need the best educated work force in the world. That will not happen if every year hundreds of thousands of bright young people c annot afford to go to college and if millions more leave school deeply in debt.† At firstRead MoreShould College Education And Universities Have Free Education For High Graduates?863 Words   |  4 Pages Should college education and universities have free education for high graduates? Tuition should be free at colleges and universities for high school graduates because it allow graduates to have better employment opportunities, help graduate’s be debt free and help citizens that cannot afford to go to college the opportunity to go and have a better chance at life. By students going to college and obtaining a college degree open doors for graduates to earn a higher salaryRead MoreHigher Education At State Colleges And Universities Should Be Free For All American Citizens1689 Words   |  7 PagesHigher education at state colleges and universities should be free for all American citizens. American citizens who attend State Colleges and Universities at no cost, will not solved all of the nation’s problems that we face today, but maybe a good start. Supplying our citizens with free higher education is one of the best investments that our nation can make; these students will become the next generation of leaders, engineers, doctors, intellects, musicians and artists. They will be equipped withRead MoreTuition Free Public College Education1677 Words   |  7 PagesAnd Education for All: Tuition-Free Public College Education Everyone has the right to an education and education should be as accessible as possible to fulfill this need. Without an education, people are rendered powerless. Education gives people the power to go wherever and do whatever they want in life. This is especially true for higher education and a college degree is needed now more than ever. In the United States, in order to get ahead in a career or go up the social ladder, one needs a

Saturday, December 14, 2019

Marketing Campaign Free Essays

The mission statement of L’Oreal has been taken into account. L’Oreal is a cosmetics and personal care product manufacturing company. It is a famous world renowned brand which is truly global in its operations as well as the target market. We will write a custom essay sample on Marketing Campaign or any similar topic only for you Order Now The company L’Oreal has established its one liner mission statement to be ‘The right to be beautiful, day after day’ (‘L’Oreal’s Company Overview – Our Mission’, 2007). The full mission statement is provided in the appendix. The mission statement for L’Oreal depicts that it is a market oriented mission statement. The statement provides the companies long term aim to be successful in providing personal care and cosmetic products to its target market on a continuous basis in order to make them look and be beautiful the orientation of the statement is focused towards the customers or the target market as the mission statement itself is written in such a manner that is seems like the ultimate mission of its target market. Marketing on the other hand is process by which the needs of the customers are identified and fulfilled through the provision of a product or a service. According to Phillip Kotler making is the process whereby the individuals get their needs and wants through the process of creating and trading products and values with other parties. The core concepts of marketing include the following: Target markets and segmentation: Segmentation is the process by which the market is divided into smaller market segments. Then the company may chose to target certain market segments. These segments are called target markets Needs, wants and demands: The needs are the absolute necessities required by the market. The wants are what they would wish to have while demands are the products and services for which they are willing and able to pay money or conduct trade. The marketing campaign essentially targets the needs, wants and fulfills the demands of the market. Product offering: Product offering is the composition of product and service provided by the company to the consumers/ target market in order to fulfill the needs, wants and demands put forward by them. Value and satisfaction: value and satisfaction are the elements that are achieved by the target from the consumption of the products/ services provided to them as a result of their demand. Exchange and transaction: this pertains to the transfer of goods and services for other material like money or similar value entities like a trade in product or service. Usually the company indulges in a transaction with the customer whereby it receives money for providing the product and or the service. Marketing channels: The marketing channels are the different channels through which the business interacts with the target market and provides the products and service to the consumer. These channels are used to reach out to the target markets and to promote and market the products and service to them Supply chain: Supply chain is the series of processes and entities which provide the product and service to the target market. The supply chain is essentially a component of the value chain through which value reaches the customers. Marketing channels form part of the supply chain. Competition: Competition includes all those parties who are providing the same or similar products to the same target market. Marketing environment: the marketing environment is the company culture and the working environment in the business which is focused towards the marketing principle while being customer and client oriented. References 1.(2007), L’Oreal’s Company Overview – Our Mission, L’Oreal’s Official Website, retrieved on October 18, 2007 from http://www.loreal.com/_en/_ww/index.aspx?direct1=00001direct2=00001/00002direct3=00001/00002/00001 2.(2007), Mission Statement, Business Resource Software Inc, retrieved on October 18, 2007 from http://www.businessplans.org/Mission.html 3.Marketing of Educational Institutes, Programs and Services – Core Concepts of Marketing, Technical Teachers’ Training Institute, retrieved on October 18, 2007 from http://66.102.9.104/search?q=cache:tdJMQq9YQ78J:www.hindustanstudies.com/files/coreconcepts.pdf+core+concepts+of+marketinghl=enct=clnkcd=1gl=pk    How to cite Marketing Campaign, Essay examples Marketing Campaign Free Essays Nicole Abeyta Marketing Project Professor Liz Thomas-Hensley Marketing in the 21st Century February 11, 2013 Abeyta 1 Executive Summary: Stephanie Abeyta is an up and coming cosmetologist, she loves art and she expresses it through a variety of creative techniques. Stephanie wants to create trendy looks through hair, makeup, and nail design that will meet the needs of all her customers. Mission: Evolve infinitely in peace, beauty, and Happiness Vision: †¢ Build a mass clientele base †¢Create Art †¢Meet the needs of clients Promoting a variety of beauty techniques †¢Linking with the business community of fashion, weddings and formal events †¢ Promoting stylish trends †¢Anticipating trends in the fashion world †¢Advancing lifelong relationships †¢Respecting the diversity of clients Abeyta 2 Goals: Stephanie’s goal as a cosmetologist is to create beauty, and create magic. We will write a custom essay sample on Marketing Campaign or any similar topic only for you Order Now Stephanie wants the world to be a happier, beautiful place!! At times she would like to be living in L. A. as Chelsea Handlers personal makeup artist, or doing hair and makeup for fashion shows. She would also love to own her own salon, maybe design a small clothing line and own a boutique connected to the salon. She would like to have a successful business where her friends and family can work with her, and help her run it. There are many paths that Stephanie would like to take to build her career. The clearest vision she has for herself is to live a happy, inspired life. Stephanie is an artist, and people are her canvas. Giving a beautiful new haircut, a dazzling new color, or something outrageous for a high fashion photo shoot is how she creates art. This art she creates is beautiful, and spread worldwide by others just like her. She wants to spread beauty and therefore make people happy. History: It started with a braid, a french braid or a cornrow. Blue eye shadow and pink blush, oh yeah, it started at a young age. Paint brushes, water color, sketch pads, oh yeah, it started at a young age. Art wasn’t something she became interested in; it was something that ran through her veins. She was born to create are. She explored many artistic avenues; drawing, painting, nail art, writing, make-up, but it always came back to beauty. Why not create art with hair and makeup? Stephanie tried to major in psychology, English, media, but it wasn’t until she took her tour at Paul Mitchell the School that she knew that’s where she belonged. She felt at home, and at that point she knew cosmetology was something she was born to do! Abeyta 3 Services Provided: Hair: †¢Color †¢Cutting †¢Styling †¢Texture (Perms Relaxers) Nails: †¢Manicures †¢Pedicures †¢Silk Wraps †¢Acrylic †¢Nail Design (Free Hand) Spa: †¢Facials †¢Waxing Makeup: * Makeup Application Abeyta 4 Competitors: †¢Fellow Students †¢Working Professionals (Cosmetologists) Demographics: †¢General Public †¢Fashion Industry †¢People in Formal Events Current Presence in the Market: Currently there is not a strong presence of Stephanie Abeyta’s individual entity of cosmetology in the social media market. Currently Stephanie is working on a professional Facebook page showcasing the work she has done thus far. Also Stephanie is working on tutorials for nails and makeup techniques to post on YouTube. SWOT Analysis Strengths: †¢Plenty of room to grow †¢Special niche with makeup and nails †¢Creative Abeyta 5 Weaknesses: †¢No social media †¢No time for social media Current clients don’t have knowledge about services †¢Basic knowledge of social media Opportunities: †¢Exponential amount of room to grow †¢Stronger interactive presence †¢Stronger physical presence †¢Promotion of self †¢Promotion of creativity †¢Brand Building †¢Client Building Threats: †¢Fellow Student s †¢Working Professionals (Cosmetologists) Abeyta 6 How Stephanie Abeyta’s individual entity of cosmetology’s social media strategy fits into her overall marketing strategy: Stephanie is well aware that having a social media strategy is detrimental to her overall marketing strategy. Having a strong presence in the social media market, she will have knowledge gained and the view of benefits of utilizing interactive marketing techniques to promote her brand to exciting levels of high rates of returns on investment. Utilizing these interactive marketing techniques successfully will bring high volume of clientele, creating art and evolve infinitely in peace, beauty and happiness. Ultimately reaching the goals of the marketing strategy set forth for her individual entity as a Cosmetologist. Interview: Stephanie Abeyta, cosmetologist, was generous enough to provide time and valuable insight on the multiplicities and complexities that promote the utilization of interactive marketing within her individual entity. Overall logistics is the driving and controlling entity to where Stephanie establishes her plan of action of whether or not to design and construct a social media presence or not. The interview with Stephanie Abeyta was quite beneficial on the direction of where and how social media will be implemented with her individual entity. Following is a transcript of the interview I had with Stephanie Abeyta. Abeyta 7 What are your thoughts on social media and its role in Cosmetology? â€Å"I believe it plays a big role in cosmetology because hair, makeup, and nail photos are all shared on pintrest, Facebook and other social media platforms. Sharing photos is a great way to get my creative work showcased†. Do you believe having a strong presence in the social media market will help gain clientele? â€Å"Yes, I believe more people will see what my capabilities are in regards to hair, nails, and makeup. The more people see my work the better chance of hem becoming potential clients†. What is social media to you and your individual entity? â€Å"Social media means exposure of my art and my brand. I believe this will ultimately lead to my goal of building a clientele base†. How does social media work, in recruiting clientele? â€Å"People will share my work on all social media platforms and hopefully that will bring potential clients in. if I get clients to like my work they will spread the word to their friends and family†. Abeyta 8 What kind of presence does your individual entity have in the social media market right now? As of right now, I have no forms of social media up, but I am currently working on a professional Facebook that will showcase the work I have done thus far. I am also working on tutorials that will teach interested individuals how to get certain looks with hair, nails, and makeup and I will be posting these tutorials on YouTube†. Identification of the â€Å"Why, How, and What’s behind the product or service. Why? – Stephanie Abeyta’s individual entity as of right now does not have a strong presence in the social media market. With our marketing strategy objectives we would like to build brand awareness and build clientele for Stephanie’s individual entity. We would also like to build a strong presence in the social media market. This will generate an increase in clientele base as well as an increase of awareness of Stephanie’s brand. How? – In order to build brand awareness, clientele and a strong presence in the social media market we will use many strategies incorporating a wide array of social media tools to promote and inform current and future clients. Our marketing strategy tools, includes the use of all social media platforms such as Facebook, Twitter, YouTube and a personal website for Stephanie Abeyta. We plan to reach out to current and future clients by making it an interactive platform for all to use. Abeyta 9 What? – Using all social media platforms, we intend to strengthen the overall brand of Stephanie Abeyta’s individual entity of cosmetology and emerge into the social media market with a special niche that will give this entity the competitive advantage over all other competitors. Identification of Marketing Objectives: Marketing Objectives: †¢Build brand awareness of individual entity †¢Build a strong presence in the social media market †¢Increase volume of clientele base Metrics for Success: †¢Facebook views and followers †¢Twitter followers †¢YouTube views and followers †¢Views of personal website †¢Increase of clientele (by # visits) Abeyta 10 In order to see how successful our marketing objectives are in this advertising campaign to build brand awareness and clientele of Stephanie’s individual entity we will use Facebook, Twitter and YouTube views, likes, and followers. We intend to have a least 1,000 followers, likes and views the first year of this campaign to deem our advertising campaign as successful. We will also look at the percentages of visits in the salon, retention and the number of clients who return and compare to the beginning months of this campaign to see if our ROI in this advertising campaign is successful. With using all these metrics for success we hope to achieve a qualitative brand experience that is informing to current and future clients about all services and products Stephanie has to offer. In the current marketing environment that is surrounded by social media, Facebook, Twitter and YouTube, are the new ways of reaching out to clients. Our social media campaign is not only used to approach clients, but to create a buzz and engagement for current and potential clients. Facebook- Facebook is the most popular social media method as of today. This would be our primary method of reaching out to our target market because so many people are already familiar with this site. Stephanie’s individual entity will utilize Facebook’s timeline to generate client involvement. Clients will be chosen t random and appear as the timeline photo as style of the week. Facebook will also be used to showcase the capabilities of what Stephanie can do as hair, makeup and nails. We will also encourage clients to check in on Facebook so it will show up on their news feed and their friends will start to recognize Stephanie’s creative work. Abeyta 11 An example of a Facebook post : â€Å"Check out new spring trends for hair, nails, makeup every Wednesday!!! † Twitter- This form of social networking is not the largest or the favorite; however, it is growing and has opportunity. The hash tag is an easy way for people to talk about the same subject. Stephanie will use this hash tag and connect with individuals who enjoy great deals at a salon. The clients that view this hash tag will be introduced to deals and coupons to use with their visit to the salon. An example of a Tweet would be: â€Å"Two for one special cut and color all week staring February 6th-14th. Bring promotional code FEB13 to salon!!! #ValentineDeal#Stephanie Abeyta YouTube- A social networking site that is informative and entertaining. Stephanie will use YouTube as a platform to create tutorials that will teach interested individuals how to get certain looks from hair, nails, and makeup that are trending. First tutorial on updos coming soon! The knowledge gained and experience established throughout building this advertising campaign has been beneficial for both me and Stephanie. It is evident that interactive marketing techniques utilized in various industries can catapult promotion of brands and services to exciting levels of high rates on returns on investment. The denial of social media on industries can be a detriment in substance of competitiveness with rivals and prospects. How to cite Marketing Campaign, Papers

Friday, December 6, 2019

Global Business Strategy for Etihad Airways and Emirates Airlines

Question: Discuss about theGlobal Business Strategy for Etihad Airways and Emirates Airlines. Answer: Introduction In the contemporary scenario of competitive business markets, a majority of the organizations are moving across the national borders to seek better business opportunities and profitable markets. Therefore, implications of global business strategies are aligned with the operational practices of the organization to facilitate the proposed objective of becoming a multinational unit (Peng, 2016). Considering this relation, the following report is undertaken to crucially analyze the global business strategy of Etihad and Emirates. The literature of this report will discuss various strategic issues of the international alliances along with their recommendations. Overview of Global Business Strategy The term Global Business Strategy can be defined as a strategic guide for any business organization for globalization. In the modern world of ruthless competition, organizations do not wish to confine their profit by borders of the nation. Therefore, global business strategy planning is incorporated to enhance business practices by trading in the worldwide market. The policies of global business strategy assist various factors such as the extent of market presence, development of necessary global presence, optimal location and competitive advantage of the business (Rugman Verbeke, 2017). In the simple context, this term describes a major segment of business studies due to its association in promoting and developing the business practices in international marketplaces. The attributes of this implementation contribute to the overall revenue and profit consideration of the business ventures. Organizations having a global business strategy are highly centralized in nature as they require firm regulations over product and pricing strategies in the overall international market (Motohashi, 2015). Overview about the Business Ventures of Etihad Airways and Emirates Airlines Business ventures of both Etihad Airways as well Emirates Airlines are relatively associated to the same domain of airways. Even more, both the companies are based in Dubai, UAE. Out of the two, Emirates Airlines is the largest airline company in UAE as well as the Middle East followed by Etihad. It has a parental association with The Emirates Group and also owned by the government of Dubai's Investment Corporation of Dubai. Every week, Emirates Airlines operates around 3600 flights from Dubai 140 countries of 81 countries (O'Connell Bueno, 2016). On another end, Etihad Airways is the second-largest airline based in UAE and also a flag-carrier in the following fragment. It was stared in the year 2003 from its head office established in the Khalifa City, Abu Dhabi, near Abu Dhabi International Airport. With the fleet size of approximately 116 flights, the airline operates around 1000 flights every week for passengers as well as cargo destinations in 6 continents of the world (O'Connell Bueno, 2016). Critical Evaluation of Global Business Strategies of Etihad Airways and Emirates Airlines Considering the strategy of Etihad, it can be conferred that the product of the company is highly appealing. Being one of the market leaders in the air transportation, the company has targeted all the three main classes and two subclasses equally. Along with this, the establishment of offices all around the world in various locations also helped the company in enhancing the accessibility factor for the customers (Farouk, Cherian Shaaban, 2017). However, in contrary, the business strategy of Emirates is rather different from this. The most imperative strategy is their fleet size, which comprises approximately 127 aircrafts such as Boeing 777-200, Boeing 777-300ER and Airbus A340-500. Along with this, in order to maintain the customer relationship, convenient services were provided through different class flight reservations and interaction feedback method (Farouk, Cherian Shaaban, 2017). Recommendations On the basis of aforementioned discussions, some recommendations are postulated for Etihad Airways and Emirates Airlines. Both the companies are recommended to implement the practices of low-cost leadership, which means delivering a service or product at comparatively low costs and getting cost benefits from the competitors (McManners, 2016). In addition to this, incorporation of core competencies could help both the organizations in making better customer relation in globalized markets. Core Competencies can be defined as a specific set of skills performed by the organization in order to provide valuable services to the customers (ebjan, Tominc irec, 2017). Moreover, mutual agreement between two organizations to share their resources for a common project in order to gain mutual benefit is defined as strategic alliances. Market leaders like Emirates and Etihad can undertake this joint arrangement to empower their objective of global business strategy (McManners, 2016). Conclusion On the basis of all the discussion and arguments presented above, it can be concluded that globalization of business is a trend in the modern world. Various operational business ventures are moving across the international borders to seek better business opportunities. In the following context, this report study is commenced to understand all the attributes of global business strategy. Moreover, business ventures and global business strategy of Etihad Airways and Emirates Airlines was also included in the study to present informative discussion for the report. Overall, this report has justified the purpose as some recommendations regarding global business for Etihad and Emirates are also proposed in this literature. References Farouk, S., Cherian, J., Shaaban, I. (2017). Low cost carriers versus traditional carriers and its impact on financial performance: a comparative study on the UAE airlines companies.International Journal of Value Chain Management,8(4), 325-341. McManners, P. J. (2016). Developing policy integrating sustainability: A case study into aviation.Environmental Science Policy,57, 86-92. Motohashi, K. (2015).Global business strategy: Multinational corporations venturing into emerging Markets. Springer Open. O'Connell, J. F., Bueno, O. E. (2016). A study into the hub performance Emirates, Etihad Airways and Qatar Airways and their competitive position against the major European hubbing airlines.Journal of Air Transport Management. Peng, M. W. (2016).Global business. Cengage learning. Rugman, A., Verbeke, A. (2017).Global corporate strategy and trade policy. Routledge. ebjan, U., Tominc, P., irec, K. (2017). Multiple conceptual modelling of perceived quality of in-flight airline services.PROMET-TrafficTransportation,29(3), 311-319.

Monday, November 25, 2019

Uae Fast Development Essay Example

Uae Fast Development Essay Example Uae Fast Development Essay Uae Fast Development Essay Saeed Al romithiID:201018469 The UAE is one of the fastest country in the world which made a lot of changes like constructions and technology ect. In the past half century UAE was filled with sand and not have much changed since the discovery of oil was found in the lands. Oil has changed the UAE from a sand field to one of the iconic cities in the world. Although, Changes aren’t bad in every scenario. Oil that made the UAE one of the richest countries in the world has also corrupted it; one of the corruptions is weather. The UAE is now growing really fast with their construction that has affected the environment. In the early days the UAE was one of the cleanest countries in the world. The sand color was as clean as red and the cool breeze from the seas have cooled the country peoples for decades. Through these best memorable moments most of the cities in the UAE now suffer with bad atmosphere from the cities vehicle as well as the blocked building that are blocking the cool wind from the sea. Therefore, Oil was not permanently bad for the country some good have came out of it. Energy source was a major priority for every country and the UAE was one of the most countries that have that energy source. In the old days our energy source was drawn from human power and we had only camels plus ships for transportation and they didn’t seem sufficient. With the population growing every year we needed to use our gift (crude oil) to our advantage and we did. We were introduced with new transportation technology like airplanes and trains from Europe and America that we made a deal with. To exchange our oil with there technology was our agreement. Furthermore, These new ways of transportations has helped us sincerely in the future. We now have enough food that can manage our country food supplies with this great new way of transportation. In conclusion we can say that oil has made many changes. Some are bad which have corrupted the environment atmosphere and by new constructions that have congested the cool breeze from the sea. Some are good that improved the lives of many people in the UAE with new transportation technology that has made our lives much superior.

Thursday, November 21, 2019

OWhat is the definition of price elasticity of demand Essay

OWhat is the definition of price elasticity of demand - Essay Example The formula for the co-efficient of price elasticity of demand for a good is Factors that determine the PED are the ability of a consumer after a price change to postpone consumption decisions that concern the good and to search for substitutes. Among others include the availability of substitute’s goods in the market structure, where the more the close the substitutes are then, the higher and the elasticity. People can simply switch from one good to the other due to a minor change in price therefore availability of close substitutes have a great effect on demand inelastic (Cohen, 2001). Others include the consumer percentage of income that the product’s price represents as people will tend to pay more interest when purchasing the good because of its cost. Others include the necessity of a good, brand loyalty and the duration that the price change holds in the market (Jehle,

Wednesday, November 20, 2019

Business Relationship and Opportunities in Mexico Research Proposal

Business Relationship and Opportunities in Mexico - Research Proposal Example Mexico is situated in north - western part of Latin America.The ethnic composition of Mexico and the famous identities of its region along with extremely bright culture have been created by the influence of external indigenous and migration of people. The culture of Mexico is also influenced by African and Spanish civilizations. The valuable assets of the region are its rich diversity of varied cultures. For conducting business in Mexican environment, a wide knowledge of its intricate culture and heritage need to be properly understood. For those who want to conduct business in Mexico and make them successful, it is necessary to acquire a clear knowledge of tradition and culture of Mexico. Formal approach of business relations is adopted by Mexicans. They address the business partner with the suitable title. Civility or professional titles are utilized which is followed by a surname. The business meeting starts with the most suitable type of greeting such as warm and positive handshake. This is done both in case of arrival and departure from the meeting regardless of gender or superiority. A vital part of Mexican business procedure includes reliable contacts and connections need to be secured for maintaining the business. For gaining trust and success in business in Mexico, it is essential for the use of ‘personal introductions’ with the help of a common friend or a suitable professional. The negotiations of business are a lengthy procedure in Mexico and exchange of elements is expected. It is also vital to note that Mexican business people are inclined to support business decision as well as proposals based on the level of trust of the individual establis hed with the foreign counterparts. (Communicaid Group Ltd, 2009). 3.0 Mexican Economy The economic pattern of Mexico can be understood by analyzing the sectoral and regional economic pattern of the nation. The recent data of Gross Domestic Product of Mexico shows that the service industry is dominating in the market of Mexico. The service has huge contribution to GDP other than the industrial sector. The industrial sector accounts for slightly more than one fourth of GDP. The manufacturing industries have dominated in the market. There is a strong growth in mining and construction industries in the last eight years. Growth has been particularly high in the areas of metal industries as well as machineries and equipments, indicating a gradual sophistication of the Mexican product portfolio. The textile industry has shown failure in competitiveness which implies that it has grown lower than the average point. Due to rising of manufacturing costs in Mexico, the attractiveness of the cou ntry as a textile producer is losing its sheen. The low-rated countries in Asia and Central America too are capturing amounts of business in large scale. Till now, the efforts of the Government to protect this industry through a moderately protectionist sectoral trade policy have not been capable to prevent this erosion. Mexican region, for the past fourteen years, has not experienced development from the expansion of economic growth. Mexico City, on the other hand, has the benefit of per-capita income of little more than 15.000 USD. In the Southern states of Chiapas and Oaxaca, GDP per capita remains lower than 3.000 USD. The same is relevant for industrialization. The accounts manufacturing is about 30% of GDP in several states in the region of Mexico City and in the North, it remains below 5%. This includes the units of Southern Campeche and Chiapas. The significance

Monday, November 18, 2019

Security in Website Design Research Paper Example | Topics and Well Written Essays - 4500 words

Security in Website Design - Research Paper Example Just as in the physical world, in the virtual world of the Web to a new type of cyber criminals emerged. Information is money on the Web, and cybercriminals began targeting information that they were not authorized to access or utilize. It was at the face of such an evolving situation that ‘security’ assumed overwhelming significance in the entire ICT gamut. The computer system had to be protected, the communication network had to be protected and the websites and the web servers had to be protected. Access control through firewalls, maintaining information confidentiality through strong encryption processes, a range of intrusion detection systems, anti-virus, and anti-phishing software are being deployed to provided security to information on the web and the Internet. While evolving technology offers many such security solutions for protecting the network as a whole, the servers and the client systems used to access the Web, a great deal also depends on the how websites are designed. â€Å"When a hacker attacks a network with no direct access to the internet, the first step is getting a user to access a malicious file or web site†. The design of any website has to take security into account right from the conceptualization and planning stages.   The fact is that theoretical security is always less effective than practical security i.e. unobtrusive security that can be practically implemented on a day-to-day basis. The concern, in this case, is that usable security is about the ways in which the users of the website would experience both privacy and security, albeit a technology, in routine life.

Saturday, November 16, 2019

Importance of the Nurse Patient relationship in delivering care

Importance of the Nurse Patient relationship in delivering care The nurse-patient relationship is essential to the delivery of care. By use of verbal and non-verbal communication skills, nurses can offer the three core conditions of all therapeutic relationships to patients, empathy, genuineness and unconditional positive regard. It is the intention of this essay to discuss in depth the nature of one of the core conditions associated with effective helping skills. In relation to communication and an effective nurse-patient relationship the application of the core condition will also be examined The first core condition that is associated with effective helping skills is empathy. This is the beginnings of a helping relationship, the ability to enter into and understand the world of the other person and being able to communicate this understanding to them (Egan 2002). The second core condition is genuineness which Rogers (1994) defined as a personal quality or relationship characterised by open and honest communication where professionals do not hide behind their role. Unconditional positive regard often described as acceptance is the third core condition and this involves taking a non-judgemental attitude towards the client accepting and respecting them for who and what they are (Freshwater 2010). According to Rogers (2003) the core conditions are the necessary and sufficient tools needed to achieve a positive outcome in therapy. The core condition that has been chosen to be discussed in this essay and is associated with effective helping skills is unconditional positive reg ard. Unconditional positive regard is a very difficult skill to learn but also a very important one as nurses and patients beliefs and values may conflict altogether. It is important to note that no single core condition stands in isolation from the others and that the three conditions are automatically brought into the natural communication style (Wickman and Campbell 2003). Unconditional positive regard is often defined as acceptance. According to Rogers (2003) it is when one person is completely accepting towards another person. This is not just a show of acceptance but it is an attitude that is then demonstrated through behaviour. The patient should be able to feel as if they can freely express their emotions without fear of being rejected by the nurse. Hough (2007), says the patients need to feel valued unconditionally even when what they bring to the nurse may not be positive à ¢Ãƒ ¢Ã¢â‚¬Å¡Ã‚ ¬ in fact it may be frightening or upsetting. This may be particularly true of patients who have been abused who may feel embarrassed and ashamed and could also be anxious as to what the nurse will think of them. The nurse must therefore own the necessary skills to put aside any personal prejudices and provide a safe and accepting environment for the patient. Hough (2007) is careful to point out that whilst this does not necessarily mean that the nurse must li ke or approve of everything the patients says or does, it is important for the nurse to be able to separate their own views from that of the patient. Hough (2007) suggests that the whole philosophy behind unconditional positive regard is to allow the patient to feel accepted, therefore the patient is more likely to accept themselves and be confident in their own abilities. Unconditional positive regard is the necessary and sufficient condition to allow the patient to change in a constructive manner (Wilkins and Bozarth 2001). There are a number of key components that put together unconditional positive regard, and according to Aengel (2010), these include respect, nurturing and caring for the other person, and being compassionate and understanding to a persons personal struggle with issues and problems. Unconditional positive regard might be difficult because of the manner or style of the matter or something about the patient might conflict with our own personal values. Nurses must put aside any pre-judgements and opinions, accept the patient at face-value and to try to treat the issue that they are currently presented with. Nurses cannot let any judgements affect the relationship with the patient because it might affect the care and treatment they receive. The counsellors guide (2009) emphasises that unconditional positive regard as being one of the most difficult counselling skills to learn because people are very skilled at being able to accept people for who they are, without considering whether they really are who they claim to be. This prevents them from allowing stereotypes and personal opinions affect their judgements. As for unconditional positive regard it may be possible that the nurse may come to like or even love the patient with whom they may at first have not felt much connection (Tschudin 1995). According to The Nursing and Midwifery Council (2008) Code of Conduct nurses are required to treat people as individuals and respect their dignity. They should not discriminate in any way, recognise diversity and respect and value beliefs of others. Thus part of valuing the other person is to accept them for who they are. Carl Rogers (1994) called acceptance unconditional positive regard. It implies that there should be respect for the other person irrespective of what he or she may do or has done. Acceptance of another person involves an non-judgemental attitude as Ruddick (2010) suggests, as this creates a safe environment in which the patient can explore their most sensitive thoughts and feelings. The nurse must recognise that being non-judgemental is not always possible and if the nurse lays judgement on the patient then they will compromise their relationship with them and because they feel judged then they may become defensive rather than opening up and exploring their issues (Geldard and Geldard 2003). Geldard and Geldard (2003) also suggest that the opposite of being accepting is to be critical. Being critical of someone will make them become fixed in their thinking and their behaviours and they will generally resist changing. When they are accepted they feel good about themselves and they can get in touch with their personality and positive parts and learn to move forward. Collins (2009) argues that judgemental attitudes can stand in the way of getting to know your pat ient and that labels attached to individuals such as demented can act as a language barrier. Effective nursing requires us to be assertive, responsible and to help our patients achieve the best possible health status (Balzer Riley 2008). Effective communication is more than delivering high quality patient-centred care. It also allows patients to feel involved in their care, which can make a significant difference to their outlook on their treatment (Collins 2009). The personal qualities of a nurse should include compassion, respect and a non-judgemental approach, according to The Royal College of Nursing (2003). The nurse must provide holistic care for patients and the goal is to listen to the whole person and provide them with empathetic understanding. Another key point is that the nurse must be non judgemental no matter what the patients circumstances are and be keen to develop a therapeutic relationship as they learn to accept people for who they are as each of us have had different experiences throughout life and these experiences make us who we are. Wilkins (2010) is keen to point out that there is not much difference between the nurses attempt to communicate unconditional positive regard and empathic understanding and the patients awareness of them. What the nurse communicates is not always understood and perhaps with respect to simplifying the understanding of unconditional positive regard, it may be necessary to have patience, consiste ncy and genuineness of acceptance (Wilkins 2010). According to Dunne (2005) it is important that nurses develop their communication skills so that they can become more skilled in their interpersonal contact with their patients. The beginning of any nurse-patient relationship are needs which should be based on some fundamental aspects. Rogers(2003) described these as the core conditions, because the aforementioned argued that for a positive outcome to the therapeutic nurse-patient relationship, the nurse must display these core conditions. The nurse-patient relationship does not exist without the core conditions or at least it will not have a positive outcome. It is important to build up a good working relationship with any patient trust, respect and good communication skills are all essential but the counselling relationship has to go that bit further because it tends to deal with deeper issues (The Counsellors Guide 2009). Nurses work with a diverse variety of people from a wide range of social circumstances, with difference beliefs and values around health. This could be related to sexual health, alcohol consumption, smoking and so on. Freshwater (2010) suggests that many patients continue with their dangerous health behaviours despite having information about the adverse and potentially damaging aspects of their actions. This makes it difficult for the nurse to engage in any health promotion activities whilst continuing to value and respect the patient and in fact it may be that the patients and nurses beliefs may cause conflict on the whole (Freshwater 2010). The nurse-patient relationship is a professionally close and private one and in order for it to be effective it needs to reflect trust, caring, hope and autonomy (Brooker and Nicol 2003). By demonstrating this core condition of unconditional positive regard the nurse is offering support to others. Brooker and Nicol (2003) suggest that active li stening skills are essential in any therapeutic relationship and the nurse needs to explore how they can use communication skills; verbal and non-verbal to develop the relationship. The nurse-patient relationship is a series of interactions between the nurse and the patient in which the nurse assists the patient to reach a positive communicative change. The skills of active listening, open questioning and reflection promote better communication and the evidence suggests the need for nurses and other health professionals to develop their communication skills so that they can simplify the process of communication with the patient (Dunne 2005). It is in the therapeutic relationship that true person-centred care is the product of genuine engagement with the patient whose fears are being uncovered according to Ruddick (2010) A therapeutic relationship cannot be maintained with the expression of unconditional positive regard and before the patient can understand themselves they must be able to accept themselves (Dexter and Wash 2001). The core condition of unconditional positive regard is a very difficult skill to learn and probably one of the hardest things a nurse has been asked to do. According to Dexter and Wash (2001) the nurse is asked to accept an individual without any kind of judgement and without criticism. The nurse is not only being asked to accept the patient but respect them too even though the nurse may not know what the patients previous behaviour has been. To be an effective counsellor, the nurse is asked to dissolve their own values, beliefs, prejudices and stereotypes and must try to understand the patients values, beliefs, prejudices and stereotypes even though they are totally opposed to their own (Dexter and Wash 2001). In conclusion, this essay has briefly discussed all three of the core conditions, which are, empathy, genuineness and unconditional positive regard. It has explained the rationale for choosing unconditional positive regard to discuss in this essay. Unconditional positive regard is often defined as acceptance and this is often demonstrated through behaviour. The key point that has been examined in this essay is that of how the nurse must put aside their own feelings and views and accept the patient for who and what they are. The essay has included how the core condition is used in relation to communication and an effective nurse-patient relationship. Another key point is that active listening skills are essential in any therapeutic relationship and the essay has explored how the nurse can use different communication skills to help to develop the relationship with the patient. Finally, the essay has discussed how unconditional positive regard is a very difficult skill to learn. It is p robably one of the hardest conditions associated with effective helping skills because the beliefs and values of the nurse and patient may conflict together. 1989 words

Wednesday, November 13, 2019

A Miracle Cure for Obesity :: Health Nutrition Essays

A Miracle Cure for Obesity? "After only 7 days of taking Stimulife 750, I have lost 4 pounds, and I feel great, and I am not starving myself." --George M., Arizona "This isn’t like dieting! I can eat my favorite foods and not feel the guilt and still lose weight and inches." --Rita M., Nevada "I used to go stand in front of the refrigerator and stare in, looking for something. I was always craving food. Now that my body is getting the nutrients it needs, I do not feel the need to munch all the time. In fact, many times I almost forget to eat. For the first time I feel satisfied." --Mary J., Louisiana More fantastic claims like these can be found on the Stimulife 750TM website at http://www.stimulife-ind-dist.com/testimonials.htm. What is this wonder drug and what does it promise? Stimulife 750 is a hybrid of an appetite suppressant and a nutritional supplement. John Fike developed it after a long trial-and-error process. He was looking for a nutritional supplement that would also assist in weight loss. Believing that there wasn’t anything currently on the market that could adequately assist the dieter in these areas, Mr. Fike set out to develop a drug of his own. He interviewed people from a wide variety of professions: doctors, athletes, and pharmacists. Mr. Fike wanted to develop a drug that was all natural to prevent the potential side effects associated with chemical substances found in other diet pills. He also spent time talking to individuals who had a constant weight problem. Determining that certain emotional and mental factors contribute to obesity, Mr. Fike wanted to offset these as well. Complete information on the background of Stimulife 750 and its creator can be found at http://www.weight-loss-solutions.com/TheStimulifeStory.htm. Mr. Fike worked with a computer model to study the effects of combinations of herbs and nutrients. He wanted a pill that would provide the nutrients that the body needed but would not be getting because its appetite had been suppressed. The Fike family had a history of heart disease therefore Mr.Fike also wanted to make prevention one of his goals for the drug he was designing. The result after many years of work was the drug that is now on the market as Stimulife 750. Apparently it was worth the wait. Stimulife 750 makes some pretty hefty claims at http://www.dieterssupport.com/stimustory.html. It has been called "†¦a true weight loss supplement that increases metabolism, curbs appetite, enhances the thermogenic process of food digestion, and provides a nutrition based energy.

Monday, November 11, 2019

Brief History of Computer by Ajiboye Daud

LITERATURE REVIEW OF COMPUTER HARDWARE Computers have evolved from the fundamental principles of mathematical calculation and language processing. The computing systems of today are an outcome of the efforts and intellect of mathematicians, logicians, linguists and technologists from all over the world. Computer history comprises the evolutionary journey of computing systems, the timeline of operating systems as well as the history behind the development of a wide variety of computer software and hardware. Bellow is the computer history in brief and the evolution of computers. How did the different types of computers evolve? Here is a brief overview of the progress of computing technology from calculators of the 18th century right up to the modern-day digital portable computers. Year| Technology Used| Before 1801| Calculators were the earliest computing devices. They were the only computation tools for long years before the creation of computers. | 1801| The years that followed were dominated by the use of punched cards for computing. The users used to submit programming assignments to a computer centre using stacks of cards. The programs used to be queued for processing and execution. | 1930 – 1960| Desktop mechanical calculators were built during the 1930s. During the 1950s and the '60s, electronic desktop calculators came up. Analog computational technologies predominated this period. | 1940 – 1960| This span of time witnessed the emergence of the digital computing technology. Zuse Z3, ENIAC and EDSAC were some of the early digital computers. * First-generation computers were based on the von Neumann architecture. * The second generation computers were characterized by the replacement of vacuum tube by bipolar transistors. They were composed of printed circuit boards. | After 1960| These years witnessed the development of the third generation computers. They were based on integrated circuits. Computer systems of this period had large storage capacities and high processing powers. Multi-core CPUs became available in the 21st century. Laptops, palmtops, handheld PCs, notebook computers and tablet PCs are popular today. Computer development still continues. | Let us now look at the history and timeline of computing systems. Before moving ahead, it will be interesting to know when was the first computer made! Year| Event| 2400 BC| Abacus, the first known calculator was invented in Babylonia. It was a major step towards the era of computing that was to follow. 500 BC| Panini, an ancient Indian Sanskrit grammarian came up with the predecessor of the modern formal language theory. | 300 BC| Pingala invented the binary number system that serves as the foundation of computing systems the world over. | 1614| John Napier designed the system of movable rods, which used algorithms to perform the basic mathematical operations. | 1622| William Oug htred invented slide rules. | 1822| Charles Babbage devised the first mechanical computer. | 1937| John V. Atanasoff devised the first digital electronic computer| 1939| Atanasoff and Clifford Berry came up with the ABC prototype. 1941| The electromechanical Z machines by Konrad Zuse proved being an important step in the evolution of computers. | 1943| Colossus, which was able to decode German messages, was designed at Bletchley Park in Britain. | 1944| Harvard Mark I, a computer with lesser programmability was designed. | 1945| John von Neumann described a stored program architecture, for the first time ever. This architecture was the heart of the computer systems developed thereafter. This architecture, which came to be known as the von Neumann architecture is a part of every computer till today. 1946| The Ballistics Research Laboratory of the United States came up with the Electronic Numerical Integrator and Computer (ENIAC). It was the first general purpose electronic computer; but had an inflexible architecture. | 1950| The US National Bureau of Standards came up with the Standards Electronic/Eastern Automatic Computer (SEAC). It was the first computer using diodes for handling logic. | 1951| Lynos Electronic Office (LEO), the first business computer was developed by John Simmons and T. Raymond Thompson. UNIVAC I, the first commercial computer was designed in the United States by John Presper Eckert and John W. Mauchly. EDVAC, the electronic discrete variable automatic computer was introduced. | 1955| Bell Labs introduced its first transistor computer. Transistors made computers energy-efficient. | 1958| Advanced Research Projects Agency (ARPA) was formed. This year also witnessed the making of the first silicon chip by Jack Kilby and Robert Noyce. | 1968| DEC launched the first mini computer known as PDP-8| 1969| The US Department of Defense founded the Advanced Research Projects Agency Network (ARPANET). It was established with intent to develop a computer network and is the predecessor of the Internet. 1971| Microcomputers came up with microprocessors and Ted Hoff at Intel, introduced 4-bit 4004. | 1972| This year witnessed the creation of 8080 microprocessors by Intel. | 1973| A minicomputer that was called Xerox Alto was developed during this year. It was an important milestone in the development of personal computers. | 1974| Researchers at the Xerox Palo Alto Research Center came up with Alto, which was the first workstation with an inbuilt mouse. It had a fair amount of storage capacity and offered menus and icons. It could also connect to a network. 1975| Altair came up with the first portable computer. The foundation of the present-day relationship between portability and computing was laid way back in 1975! Tandem computers, the first computers with online transaction processing capacities were born during this period. | 1979| By 1979, more than half a million computers were in use in the United States. This number crossed 10 million by 1983. | 1981| The American National Standards Institute (ANSI) was founded. It was during the same year that the first 32-bit chip was introduced by Hewlett-Packard. | 1982| Intel announced the 80286 processor. 1983| In this year, the Time magazine nominated personal computer for the title ‘machine of the year'. | 1985| Intel introduced the 80386 processor that consists of a 16MHz processor. | 1990| The World Wide Web was born. Tim Berners-Lee, a researcher at CERN, developed HTML. He came up with specifications such as URL and HTTP. He based the World Wide Web on enquiry-based system that used hypertext and enabled people to collaborate over a network. His first web server and browser became available to the public. | Till date| The development of newer versions of computer systems continues. | An operating system is that software component of a computer system, which deals with the management of the different computer processes and the sharing of computer resources. It hosts computer applications and handles computer hardware. Take a look at the major events in the history of operating systems. Before going ahead, you might like to take a quick look at the different types of operating systems. Year| Event| 1954| MIT came up with their operating system for UNIVAC 1103. | 1964| Dartmouth timesharing operating system was developed. | 1965| Multics was announced. However, it was opened for paying customers in October 1969. 1966| DOS/360 of IBM came up. | 1969| This year witnessed the development of the Unix operating system by AT;T. | 1976| CP/M was developed during this year. | 1980| OS-9 came up in 1980. | 1981| This year can be considered fortunate to have witnessed the development of MS-DOS. IBM had hired Paul Allen and Bill Gates to create an operating system in 1980. The y used the operating system manufactured by the Seattle Computer Products as a template to develop DOS. | 1984| Macintosh operating system came up in this year. | 1987| It was during this year that MINIX, BSD2000 and OS/2 were developed. 1988| RISC iX, LynxOS and Macintosh OS (System 6) came up during this year. | 1989| This was the time when the RISC operating system was developed. | 1991| It was in 1991 that Linux came up. It is a Unix-like operating system, which is a free software. It was during this year that Minix 1. 5 was developed and Macintosh came up with System 7. | 1992| Solaris, the successor of Sun OS 4. X came up during this year. | 1993| Plan 9, FreeBSD, NetBSD and Windows NT 3. 1 came up during 1993. | 1995| OpenBSD and Microsoft Windows 95 came up during 1995 | 1996| Windows NT 4. 0 hit the computing market in 1996. | 998| 1998 witnessed the release of Windows 98 as well of Solaris 7. | 2000| Windows 2000, which hit the markets in 2000, was the first Windows server operating system to drop the ‘NT' suffixed to its name. Windows ME, which was sold during this year, was the last operating system in the Windows 9x line. Red Hat Linux 6. 2E also came up during 2000. | 2001| Windows XP was launched and soon gained a wide popularity. Windows XP 64-bit edition followed in 2002. | 2002| Windows XP Service Pack 1 was released in 2002. | 2003| 2003 witnessed the launch of the Windows 2003 Server as also the release of Red Hat Enterprise Linux 3. 2004| Windows XP Service Pack 2 was released in 2004. | 2006| Windows Vista hit the markets| 2008| Windows Vista Service Pack 1 and Windows Server 2008 came up in 2008. It was also during this very year that Windows XP Service Pack 3 was released. | Computers have always been the most efficient computational devices. They have high processing powers and are able to run and execute large programs. Programming languages serve as the means to write programs on computer systems. Thus, it is important to look at the timeline of the development of some of the major programming languages. Following is an overview of the important events in the history of computer languages. Year| Programming Language Developed| Before 1950| The ENIAC coding system was primarily used in computing| 1954-54| Fortran â€Å"0† was designed by a team at IBM. Fortran Implementation was developed by John Backus at IBM in 1957. | 1956-58| John McCarthy came up with the concept of LISP. | 1959| COBOL concept came up followed by its implementation that was developed by the Codasyl Committee in 1960. The LISP implementation was developed in 1959. LISP's successor, Common LISP, came up later in 1984. 1964| IBM came up with PL/I concept. PL/M followed years later in 1972. 1964 also saw the development of BASIC by Kemeny and Kurtz. | 1969| Ken Thompson developed the B language. | 1970| This was when Pascal was developed. | 1972| It was during 1972 that Smalltalk and Prolog were developed. One of the most important events in the history of computing was the development of C language. It was de veloped by Dennis Ritchie in 1972. | 1975| Scheme, the successor of LISP came up in 1975 as also Modula, the successor of Pascal. | 1978| SQL was developed at IBM in 1978. | 1979| REXX and AWK came up in 1979. 1980-83| C with classes was developed in 1980. Objective-C came up in 1982. 1983 witnessed the development of C++, one of the very popular languages till date. | 1985| PostScript and Object Pascal belong to 1985. | 1987| Perl that derives some of its features from C, as also from AWK, sed and sh evolved in 1987. | 1991| Van Rossum came up with Python. Visual Basic, developed by Alan Cooper, came up in the same year. | 1993| Ruby, which is considered a successor of Smalltalk and Perl, came up in 1993. | 1994| PHP was born in 1994. | 1995| ColdFusion belongs to 1995. It was during this year that James Gosling at Sun Microsystems came up with Java. | 1996| Javascript was born in this year. ECMAScript, its successor came up in 1997. | 1999| XSLT, a language based on XML by the W3C and the Game Maker Language by Mark Overmars were born in 1999. | 2000| The D language and C# came up in 2000. | 2006| The development of Windows PowerShell by Microsoft was one of the significant events in computing that took place in 2006. | Looking at the speedily advancing computing technology, we can surely say that the future of computers is going to be as glorious as their history.

Friday, November 8, 2019

Slavery in Greece Rome and Africa essays

Slavery in Greece Rome and Africa essays The issue of slavery has been debated since its early inception. In recent times, there has been considerable debate as to the definition of slavery. Western scholars have attempted to justify slavery of the New World by comparing it to the slavery that existed in Biblical times as well as Greco-Roman and African slavery. Some argue that there can be no international definition of slavery. Others try to define by a few words that apply to every instance of slavery. The only true way to define slavery is according to each society in which it was based. Websters dictionary defines slavery submission to a dominating influence or the state of a person who is a chattel of another. Though Websters gives this very general definition, there are many other meanings that may come to a persons mind depending on the region of the world that one is speaking of. In Rome, there were different forms of slavery and slavery was not based on any particular thing such as color. Where did these slaves come from? It has been said that slaves are either born or made. During the Republican period one of the principal sources of slaves had been prisoners of war. There was significant number of Jewish slaves acquired as a result of the crushing of the Jewish rebellion by Vespasian and Titus (AD 66-70) The steady expansion in Britain continued to supply British slaves onto the market. Great numbers of prisoners of war reached Rome from the Dacian wars of Trajan. Also, after the Jewish revolt led by Bar-Cochba in AD 132-35 an additional number of Jews wer e sold as slaves. As well as prisoners of war, there were other groups of people who were made slaves. There were those who were kidnapped and sold into slavery. There were also persons that were made slaves as a result of piracy. This practice was considerably restricted when Pompey crushed the pirates after the passing of the Lex Gabinia in 67 BC. Piracy was also restr...

Wednesday, November 6, 2019

Career Assessment Example

Career Assessment Example Career Assessment – Coursework Example Career Assessment Career Assessment The African Americans face significant challenges with living and working in a culturally diverse society, which should be addressed in career counseling. Providing distinctive career counseling to people in the minority groups, such as the African Americans will go a long way in providing them opportunities similar to the majority groups. The fine distinction in career counseling will help the African Americans in getting rid of their career problems and further achieve successful career outcomes (Ponterotto, 2009). Counselors must be cultural competent and provide cross-cultural solutions to underlying career problems, such as culturally encompassing information gathering model. This should be through understanding individual values, perceptions, ideas, and assumptions. Additionally, career counselors should appreciate their worldviews and develop cultural-specific interventions that will help them overcome their career issues (Ponterotto, 2009). In the present day, African Americans continue to experience occupational discrimination where they have to live and work in culturally diverse societies. According to Ponterotto (2009), the African Americans, constantly feel different from the dominant culture. A helpful intervention in addressing occupational discrimination for the African Americans is occupational role models. This entails seeking employment options that not only make them feel accepted but also comfortable in the society. For example, they can engage in sports, athletics or entertainment, which they are perceived culturally successful. However, a major challenge for this intervention entails individuals feeling as if they have been given ‘left over’ occupational options. This means that more research is the ultimate need to give a lift to this intervention and further help the African Americans feel included in majority employment circles.ReferencePonterotto, J. G. (2009). Handbook of multicultural counseling. Washington DC: SAGE Publications, Inc.

Monday, November 4, 2019

Answer Job Interview Questions Assignment Example | Topics and Well Written Essays - 500 words

Answer Job Interview Questions - Assignment Example During vacations, I have been able to work in the marketing department of Toyota Company and where I gathered tangible experience about marketing. The talent of communication and negotiation that I possess is a key component in marketing as it will help one to gauge the ability to buy as well as the behavior patterns of the customer. I am highly motivated and work best under no strict supervision. A team player and a positive result oriented person. My strengths are that I am highly motivated and positive and focused result oriented person with the abilities of teamwork and good interpersonal communication skills. During my internship at the Toyota Company, these skills enabled me to move sales worth $ 1 million in three weeks. As such I am capable of delivering in the sector of business for a firm as a whole. My weakness is that my failures in anything I do make me fill demoralized and weak. However, I have been putting a concerted effort to take my failures as lessons and learn from them. I am applying for a job with this company because it is one of the best .marketing companies in the country with a strong brand name in marketing. By working here, I will be put my expertise to use and also learn more about my career as marketing officer. This will give the opportunity to be part of the great reputation that the company posits to the outside world. As a marketing intern with the Toyota Company, a valuable customer came to inquire about the issue of breaking system with his car. This was following the withdrawal of thousands of cars all over the world over the same issue; I was able to explain to him the reasons for the withdrawal of the vehicle and the duration it was to take as well as the need for doing so to his satisfaction. The incident when I was given what seemingly was an achievable target to sell up to 6 high valued cars within a month. It seemed hard, but I managed through teamwork and aggressive networking that made me sell up

Saturday, November 2, 2019

Ayuba Suleiman Diallo Essay Example | Topics and Well Written Essays - 2000 words

Ayuba Suleiman Diallo - Essay Example His story is told by Bluett in his memoir. Diallo and Bluett met in the county of Kent during a time when Ayuba was imprisoned there. They became friends, and this led to his freedom.3 This essay highlights the life of Ayuba Suleiman Diallo, in regard to slavery in the Atlantic world. He is one of the rare African slaves who returned to Africa.4 The fact that Ayuba Suleiman Diallo was kidnapped, enslaved, taken to England, and tried to return to Africa and succeeded makes his story compelling. Ayuba Suleiman Diallo’s story outlines the essence of religion, region, and forced labor. These mentioned factors make one reconsider if they are significant in life as well as the roles they play. When writing Ayuba Suleiman Diallo’s narrative, Bluett depended on his own series of conversations with Ayuba. According to Bluett’s memoirs, in February 1730, upon his father’s request, Ayuba travelled from Bondu to the Gambia River to sell two African slaves to the captain of the ship for 28 cattle.5 He was also to buy paper and other necessities.6 During the trade, Ayuba could agree on a price with the captain of the ship, Captain Pike. He instead decided to cross the river to the country of Mandingoes who were the enemy of the people of Futa and sold the slaves to another African trader who bought them for two cows.7 On his return home, a group of Mandingoes raiders captured and enslaved him and his interpreter called Loumein Yoas. The raiders shaved their heads, a sign of indignity, so as to make them appear like the other slaves (war captives).8 After all this, they went ahead and sold him as a slave to the whites. Ironically, the buyer was Captain Pike, the same buyer that he had tried to negotiate a price with for the two slaves he had earlier been sent to sell by his father. On board the ship, Ayuba found means to talk to the captain, he told him that he was the same man whom they had tried to negotiate a price for the two

Thursday, October 31, 2019

Law of contract Essay Example | Topics and Well Written Essays - 1000 words

Law of contract - Essay Example However, a counter offer has also been made under which the BD has actually asked Natalie to keep the offer open and if she does, she will get 12 tall glasses also. Considering the above situation, it may be important to ascertain whether Natalie has accepted the offer made by BD. Under this situation, it is important to ascertain the acceptance of the offer and its communication in order to make a formal contract. The offer has been accepted by BD on 18th however, it reached to Natalie on 21st however, under contract law an offer is accepted once the letter of acceptance has been posted if postal acceptance is made. In Adams V Lindsell1 and Henthorn v Fraser2, court decided that an acceptance is complete as soon as the acceptance is posted. Under these conditions Natalie will have to perform her part of the contract and purchase the bottles of Lemonade according to the offer made by her. 2(B) One of the key issues in this case is to decide whether it’s an invitation to treat or an offer to the world which Cruisey Liners plc has made. Under the case law, the advertisement made by the companies is generally considered as an invitation to treat and as such they are not liable to contract on the terms mentioned in the advertisement. An invitation to treat is therefore considered as a willingness of the individuals to negotiate and enter into contract. It is also important to note that in order to become a binding contract, it is critical that the acceptance must be definite in nature. The lack of this therefore may not render a contract binding on other party. (Stone and Cunnington) It is however, important to make a distinction between the invitation to treat and an offer to the world. Under unilateral contract, one party to the contract makes a promise for a reward on the performance of certain act. When an offer is made to the world, its acceptance only occurs when the complete performance of the act is done. (Elliot and Quinn). Considering this, the cas e of Caroline may not require damages for the firm because she has not performed the act. However, in case of Stephen Spider, the same may not be the case as the acceptance of the offer has been made through the performance of the act. It also however, has to be decided as to whether the revocation of offer should be communicated through same channels or not. As a general rule however, the revocation of the offer has to be properly communicated through the same channels. Q#2 The doctrine of privity under the contract law outlines that the rights and obligations arising under the contract can only be imposed on the persons who are party to the contract. As such rights and obligations cannot be enforced on others who are explicitly or implicitly not part of the contract. (McKendrick) The doctrine of privity therefore is also critical under the current environment also as the same help to identify the rights and obligations of third parties under the contract. There are wide range of l aws which are covered under the doctrine of Privity and are decided till today according to this doctrine. Issues such as trusts, estates, collaterals etc are still governed by the doctrine of pri

Tuesday, October 29, 2019

Whiteness studies Essay Example for Free

Whiteness studies Essay ?In essence, it’s a simple concept: white privilege refers to the both minor and significant advantages that white people have in today’s American society. To be honest reading this article was a huge eye opener for me. I still struggle with both believing that white privilege exists and figuring out how to get rid of it. I have never felt that I was privileged to be white, however, I suppose that could be because as McIntosh states â€Å"whites are carefully taught not to recognize white privilege† After reading McIntosh’s list of the daily effects of white privilege I now understand these privileges and can put myself into the shoes of other non-white individuals to see how they would perceive me as a privileged white woman. I have never thought of myself as being privileged, or better in any way that those that I come in contact with. The concept of white privilege does not deny my individual hardships that I’ve dealt with throughout life. Hardships can be circumstantial, they can be something we are born with, or even something that we cause on our own. These circumstances are for the most part out of our control. Some hardships are related to race, and those who haven’t experienced those particular race-related hardships, I now suppose are white. In most ways conferred dominance and the fact that whites have been labeled as superior in any way is the exact opposite of the way I feel about myself, and the way I view others in my daily life. After reading McIntosh’s article, White Privilege: Unpacking the Invisible Knapsack, I suppose that I do see some advantages that I may have just always taken for granted. The one that may seem silly, but I’ve always wondered about is: why do they only make white â€Å"flesh† colored band aids? I t seems like a no brainer to me to make them in all flesh tones. In my school community which consists of 2nd, 3rd, and 4th grade students I struggle to pick out white privileges. I do not feel that any of our teaching staff or administrators see themselves as dominant over any other race or culture within our school community. I suppose that the fact that our school principal, secretary, and most teachers are white would portray dominance within our race. The majority of our staff speak English, however we do have several bilingual teachers and staff members. In the classroom environment, other than our bilingual classrooms the population of white students is greater than that of any other race. As a teacher I am committed to equality and treating all of my students fairly and as equals in our classroom community. I do not think that 7 and 8 year old white students see themselves as dominant of more important than any other classmate. I can, however see how a Black, Hispanic, or students of other cultural background would feel at times to be the minority. I think that this feeling, however is taught to them at home, or somewhat of a learned feeling of identity. In my school community we do our best to incorporate other cultural history into our curriculum by designing lessons that educate our students about important people in our history from a variety of cultures. The majority of our schools population is comprised of white and Hispanic students. I think that as a whole we could do a better job at integrating more of the Hispanic culture into our school’s curriculum. After reading this article I now find myself more aware of the white privilege that I do hold, and am definitely going to work toward building my daily classroom routines and lessons to include a wider variety of cultures and discuss current events around the globe that my students can relate to.

Saturday, October 26, 2019

Understanding Development Theory And Practice In Third World Politics Essay

Understanding Development Theory And Practice In Third World Politics Essay This book is a good synthesis and critique on the theory of development after Second World War. It takes historical perspective on analyzing development theory and its practice and tries to find the context-specific result of those development theories and policies in the third world. In doing so, Rapley has tried to be unaffected by any ideological orthodoxy but his left-alignment is clearly visible. John Rapley, who is a political scientist involved in the Department of Government, University of West Indies (Mora), has successfully captured the essence of development theories being applied in the third world after World War II, in this book. The book is lucidly written, well organized, and easy to understand. It includes elaborate endnotes, good index, and thoroughly assembled and categorized bibliography in accordance with their dominant theoretical fervor. The analytical approach of the book has been to follow historical comparison of mainstream development theory and practice, with related criticisms on them. For doing this he has measured the dominant debate between left critics and mainstream theorists from the perspective of dominant paradigms. He has presented the ebb and flow of neo-classical theory, and has done counter-criticism on neo-Marxists and developmental state theories. Though his arguments are balanced and analytical, people with capitalist mentality may find his argument on reemergence of neo-classical ideology immature and left-centered, while those with leftist gloss will find his insights illuminating and worthy. Nevertheless, his analysis of this wide area of development history is worthy read to students, practitioners and scholars. The book is organized into nine chapters. The first chapter, The Progress of Development, is an introduction to the argument presented in the book. The chapter two summarizes the dominant theoretical trend of immediate post-war period namely rise of Keynesianism and emergence of third world, followed by modernist, dependency and state centered theories. Rapley meticulously presents the influence of Keynesian thought on post war period of state centered development. Birth of third world and development economics as a separate sub-discipline were influenced by recognition of third world as a separate entity which demands different development policy design as opposed to the IBRD policy measures adopted for reconstructing Europe and other countries of First and Second World. Then, the book describes development economists of structuralist school who designed import substitution industrialization for the third world. This school of thought believed that international trade favours indus trialized North at the expense of developing South. But, soon the problems of structuralist schools were to be found in development world. Chapter 3 reflects on the performance of state-led development. The performance of state-led development in third world showed dismal performance. Import substitution industries were proved bad performer, license system of government increased corruption and bad governance, semi-public institutions increased the debt burden of state, and many SOEs were going bankrupt. All this led to poor export performance, inefficiency, underemployment, and poor agricultural performance. Although the central planning of statist model proved successful to increase output it couldnt ensure quality and efficiency in its performance which led to overall unproductive utilization of available means thus causing systemic failure. All these policy failures and theoretical disenchantment of state-led development model led to the clear decline of state socialism by 1980s enforcing many countries of Latin America and Africa to follow the conditionalities of their creditors with whom they have had large debt overdue. But, exception to these problems were the East Asian economies, who were able to overcome these problems by appropriately combining the effort of state with the efficiency of market competition and thus were able to catch up with the pace of international market competition. In chapter 4 and 5, basically talks about the neoclassical response to the failure of state-oriented development model of earlier period and its recommendation for reform. The neoclassical proponents reviewed the failure of import substitution and state-supported industrial policies by saying that there would be losers along with gainersà ¢Ã¢â€š ¬Ã‚ ¦ this was not necessarily bad (p. 83) and earlier development model did wrong by helping out the losers who were the main cause of inefficiency. They now advocated for promoting winners by focusing on creating environment for export industries, smaller firms, and export crop farmers. Policies for creating such environment were recommended under the framework of Washington Consensus which included: fiscal austerity, privatization of state owned enterprises (SOEs), trade liberalization, currency devaluation, and abolition of marketing boards, financial and labour market deregulation, and export promotion. Defined under an umbrella term of Structural Adjustment Program (SAP), these neo-classical prescriptions were openly supported and promoted by Bretton Woods Institutions which consequently were reflected in almost all of the third world countries where these institutions were working. Moreover, after some experience of reform initiatives and collapse of socialist economy led to the addition of accountability and transparency in governments operations as required variables for neoclassical development model thus both political and economic reform became elements of its reform agenda. The subsequent critique on the performance of neo-classical SAP framework is elaborately explained in chapter 5. Here, Rapley depicts the limitations of structural adjustment and emphasizes on how its application became successful by not due to its internal theoretical strength but due to seemingly no counter-force due to the fall of left because of long stagnation of socialism during early 1980s, historical exhaustion of dependency theory with no clear output, and loss of the Marxist self-confidence. Rapley writes: some evidence suggests that there is no reason to assume that less government leads to faster growthà ¢Ã¢â€š ¬Ã‚ ¦. if there is any relationship between the two, it may even be that in the aggregate, more government leads to more growth (p.119). His evaluation of the case of privatization, domestic market liberalization, retrenchment, financial and labour market deregulation demonstrates that there are flaws on the theoretical assumptions and practicalities of structural adjustment program. Its assumption of human beings as rational and self-interested actors is not supported. Many sociologist and anthropologists view human action as a part of collective action and some views like Jean Francois Bayart content that à ¢Ã¢â€š ¬Ã‚ ¦ just as we cannot expect other peoples to behave the way we do, we cannot apply the same principles to judge their behavior. Similarly, differences between first and third world discredited the apparently same principle of development propounded by structural adjustment program; flaws were seen in new political economy ideology of neo-classical writers. Moreover, the neoclassical logic of accepting the material inequality has been criticized by leftists on moral grounds, even if assuming material inequality to be morally neutral leftist theorists would still condemn it for its economic drawbacks (p.116) to poorer ones. Rapley has given emphasis on the birth of possible challenge to neoclassical theory. He clearly seems to be on the side of the left but is cautious enough to predict that the new paradigm wont be too much influenced by classical left or postmodernist hangover. In chapter 6, he asks for the new paradigm of development to be able to work with market and capitalism, while simultaneously opting for greater role for the state than allowed by structural adjustment program. The neo-institutionalist idea that market does not emerge spontaneously and that different cultural background require the creation of different types of institutions led to the reemergence of the need of state involvement in creating and developing economic institutions. The highly interventionist states of East Asia had selectively protected some strategic industries through tariffs and quota at the same time helped them grow through export subsidies and subsidized credit. They promoted firms towards new forms of produ ction and compelled them to increase their competitiveness. These successful policy measures of East Asian countries have been influential theoretical strands for the reemergence of the developmental state paradigm. Ultimately, in chapter 7 Rapley has returned to the Sub Saharan Africa to show that there are many challenges to follow state-supported development as seen in its successful version of East Asian case. The reasons allotted in the book are internal limitations of Africa (especially the weakness of African state) and international obstacles brought forwarded by international balance of power. His reasons for the seemingly low applicability of Asian developmental model in Africa are more political rather than economic. Some causal factors leading to the crisis of state in Africa like: authoritarianism in the third world, state capacity, concentration of power, class politics, etc. proves for Rapley that Africa is against the tide. Furthermore, he also sees obstacle in international systems to follow the strict state-led growth as enjoyed by East Asian countries in 60s through 80s. Rapley argues, à ¢Ã¢â€š ¬Ã‚ ¦ it is not only Africa that the emerging practice of development is running i n a direction contrary to that of the theory. The crisis of the state which sees fiscal constraints forcing public authorities to renounce many of their functions, is international in its scope (p.176). Meanwhile retrenchment of state during SAP implementation led to the development of many non-state actors like NGOs, private sector and other groups working as a state within state leading to the weakening of state functions. The chapter 8, entitled as The end of development or a new beginning? is focused on the idea of post-development thought. This thought challenges us to rethink the entire way we conceive development, and to consider the possibility of a paradigm shift (p.177). Presently the world is facing contested political order where there is resurgence of populist movements against globalization to restore control over space/country; while another strand which is closer to postmodern idea is shifting the focus from national to global level through some works like: UN MDGs or WTOs Doha Development Agenda negotiations. Rapley admits: A discipline that emerged in the early post-World War II periodà ¢Ã¢â€š ¬Ã‚ ¦ development studies always took for granted the existence of national economies and nation states. Much has changed since. Accordingly, those who take an interest in development are being challenged to conceive new strategies of development. Post-development challenged us to rethink development altogether. (p.200). The recent trend of giving focus on people after the publication of Development As Freedom written by Prof. Amartya Sen has shifted attention of Bretton Woods institutions and other scholars to the fact that development that doesnt improve the lives of the poor people will only provoke resistance and crisis (p.200). Rapley wraps-up the eighth chapter by arguing that the intellectual resistance from post-development ideas and political campaigns of anti-globalization forces has put the agenda of development in the centre stage which is awaiting for good implementation. Finally, in chapter 9 Rapley concludes main arguments presented in the book and also poses some relevant questions demanding serious consideration for leading the future of development. Some of his questions are thought provoking: can development models be universalized? What roles will environmental issues play in development theory? Is there a population time bomb, and how will it affect the third world? What will the new balance between state and society be? At last he has wrapped up his argument by discussing on all these questions in brief. Reviewing the whole book one can easily find that this book is highly comprehensive piece on development theory and practice spending fairly little space or pages. It is praiseworthy to say that this updated volume includes issues of latest debate of 21st century development studies. But, still it has some loopholes. While criticizing on the neoliberal ideas, he has overlooked at its overall performance in countries like India, China, and other high performer countries of 1990s and early 2000s. Similarly, his analysis of third world with high emphasis on African and Latin American countries has ignored poor blocks of South Asian countries and thus has left a large area of development experiment of these years untouched. The number of poor population in South Asian region doesnt justify writers neglect of the region as appropriate. Unlike previous editions of this book, the reviewed third edition has added more to the analysis of future of development. Its analysis of the latest thought of development, viz. post-development, is convincing enough to indicate on the future of development by working together with the questions raised in the concluding chapter. Reading this, readers can guess thatà ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦Ãƒ ¢Ã¢â€š ¬Ã‚ ¦.. Notwithstanding these criticisms, Rapleys work is able to present a comprehensive and succinct treatise on the history of development thoughts and practice in third world. His way of presenting the mainstream argument along with the main criticism propounded by left and others on each of these development theories is interesting and useful. This book is can be recommended as a must read for upper level undergraduate students, useful guide for graduate level students, and a common discourse with new insights for the scholars. Readers will not regret about their time and money spent for the book after completing the last sentence.